Sunday, 22 March 2015

Kanoo Machinery rolls out latest technology tractors at AgraME 2015

Dubai, UAE: The official distributor of Massey Ferguson™ in the UAE, unveiled its latest MF 4708 Global Series Tractors which are set to revolutionise the quality of agriculture industry, in the recent AGRAME 2015 which was held at the Dubai International Exhibition Center on 16th - 18th March 2015.
Mr. James McSorley, Regional Sales Manager – Abu Dhabi (2nd left) demonstrates product features
to customers during the AGRAME 2015
AGRAME is the leading agribusiness trade event in the region. The latest edition showcased over 250 exhibitors from 30 countries, to promote their latest advances in agriculture and horticulture, poultry and livestock, in addition to agri machinery and supplies sectors; which was a launch pad for Kanoo Machinery to offer its latest Global Series for Massey Ferguson in the GCC market.

The Massey Ferguson MF 4708 Tractor was tailor-made for modern applications using the latest engineering, cutting-edge manufacturing tools and techniques that provide the most efficient and dependable operation for wide-ranging farming needs. It boasts a 4.4-litre AGCO power, 82 HP turbocharged engine, an 8 speed transmission with reverse shuttle, along with other main features and benefits such as external hydraulics, single speed 540 rpm independent PTO, a folding ROPS and sun canopy and a gear driven open centre hydraulic system.

Mr. James McSorley (Regional Sales Manager – Abu Dhabi), overseeing Kanoo Machinery’s participation the event, stated, “It is a great opportunity for us to engage in the largest and highly successful AGRAME 2015 which is the perfect platform for us in Kanoo Machinery to unveil our revolutionary technology tractors in the region. Most importantly, as the GCC faces challenges in agriculture sector, it is essential that we collaborate for advance sustainable agricultural systems that can help in the development and growth of this industry in this part of our community”.

He added, “While the MF 4708 tractors largely cater to agriculture sector, they are also applicable to diverse municipal and industrial applications such as airports, seaports and haulage operations. In a nutshell, the Kanoo Machinery stand captured the attention of many of our visitors and exhibitors alike. We are absolutely delighted with the favourable feedbacks that we received from our customers which helped us identify our potential partners.”

About Kanoo Machinery

Kanoo Machinery is a member of The Kanoo Group, one of the largest family-owned conglomerates in the Middle East established in 1890. Since mid-1960s, Kanoo Machinery represents a wide range of leading international equipment brands/manufacturers within such areas as maintenance and construction, earth-moving machinery, cranes and material handling, power generation, marine power, airport equipment, welding supplies, safety and testing services, specialised equipment and services, agricultural equipment, industrial and automotive diesel engines and parts and workshop support services.

Kanoo Machinery has gained a considerable reputation as an expert solutions provider through its personalised service and dependability in delivering first-class machinery and equipment along with its associated support services to both Government and Private sector customers. The world-class products offered by Kanoo Machinery are backed by a strong and efficient after sales network of workshops, replacement parts and mobile service facilities throughout the Gulf and the Arabian Peninsula. Part of Kanoo Machinery, KANRENT has also been providing different equipment for short and long-term hire including lease. 

About The Kanoo Group

‘The Kanoo Group’ is one of the largest, independent, family-owned groups of companies in the Gulf region established in 1890. It has diversified business industries in shipping, travel, machinery, engineering, logistics, property, oil & gas, power, industrial chemicals, training, joint ventures, retail and commercial activities, among others, and operates extensively throughout Saudi Arabia, Bahrain, United Arab Emirates, Oman, Yemen and Qatar.

Our Vision
The Leading Family Business in the Region and Beyond

Our Mission 
Delivering Sustainable Excellence

Our Values 
Customer Focused, Ethical, Innovative, Agile, Competent & Intelligent, Collaborative, Accountable 

P.O. Box 290, Dubai, UAE. Toll Free: 800 KANOO, Fax: 04-3933636, Websites: / 

To comment on the article, send an email to:
Michelle Laylo Verzola 
PR Executive
The Kanoo Group

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